Jeremy Hughes, chief executive of the Alzheimer’s Society, gives an update on the work of the dementia friendly communities champion group that was set up as part of the PM’s challenge on dementia.
The group will report back to the PM later this year on initiatives to help build dementia friendly communities.
In this video he talks about:
- his appreciation of how all sections of society have come forward and shown real enthusiasm and commitment to do something about dementia, for example:
- banks and retailers are changing the way they work to better support people with dementia
- local authorities coming together to develop programmes to become more dementia friendly
- how community network groups such as churches and other faith groups, the Women’s Institute and the Bingo Association are supporting people better
- the need for the public and organisations to continue putting ideas forward to help achieve a dementia friendly society
- introducing an accreditation scheme to measure whether new processes that are being put into place are dementia friendly